How (testimonials) find their way here.
When you're just starting out with your wonderful Thing -- new business, new creation -- the idea of getting testimonials (ugh) is scary.
And feels awkward.
What if people say no?
What if they never say anything?
And how do you even ask?
I am so grateful for all the testimonials kind words I have for my classes, but in the first few years of my business, I had none, even though I had happy clients.
Well, Havi gave a class a couple of years ago that completely reframed my thinking about testimonials kind words. (I'm not giving away any of her secrets by writing this post. The class, as I remember, is full of excellent advice and examples that go way beyond what I have to say here.)
First, I stopped thinking of them as self-serving -- all about promoting me and my thing -- and instead imagined them serving future clients -- people who are already attracted to what I do, but need some reassurance and encouragement to take the step of signing up for a class, for example.
That means that people writing those kind words weren't doing it for me, but for people much like them, who could be helped by my classes.
Second, I realized I didn't have to ask for them.
People were already writing them for me.
They're probably already writing them for you, too, or they will before you know it.
When you do whatever wonderful thing you do, people will love it, be touched by it, changed by it.
They will write you sweet, inspiring emails to say thank you.
They will post on Facebook how thrilled they were with your service.
They will tweet how much they adore what you made for them.
They will post in a forum about how much they learned from you.
After you overcome your awe and amazement, try to remember this:
When you giddily respond back, ask if you can use their effusive, spontaneous, non-awkward words to help other people take that step, too.
That's how I'm able to use my clients' kind words here on my site.
Kind words like these:
On Why Not Now?*
This morning I finally finished tinkering and photo-editing and launched my doll project! I am slightly terrified, super proud, and then slightly terrified again by turns. I'm also letting go of a lot of perfection-itis (but but but shop banner! but but but next round of photo edits! etcetera) and calling it *done.*
I just know that all of this great progress wouldn't have been possible without working through my worries and processes for the past couple weeks of this program. I guess it planted a pretty powerful seed. -- Jesse Keen, My Seed House
It's appearing that the work I did on my website during November's 'Why Not Now?' session is paying off. I'm hearing from potential clients who want me to bring in teams, which is exactly what I want. Thank you so much, Maryann! - Janine Adams, Peace of Mind Organizing.
On the Society of the Secret Play Date:
I joined the Society of the Secret Play Date on a whim, feeling a little skeptical. I'd tried Play-Dating on my own with some success, but it was hard to make the time to do it. Knowing that we have scheduled Play Date calls gave me a reason to commit to doing it. Now, every time I have a Secret Play Date call I wonder, why don't I do this all the time? -- Maureen Carruthers, Low Hanging Fruit Communications
I’ve been on Maryann’s case to do something like this since maybe June. Because I thought it would be good for her. And for her people. And because it’s a really terrific idea. But I had no idea it would have such a profound effect on me. -- Havi Brooks, The Fluent Self
Once you start listening, you realize that kind words about your Thing are never in short supply.
Once I trained myself to notice them and ask to share them, that made all the difference.
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*The April session starts ridiculously soon: Monday! As in, this Monday! If you're ready for a big whoosh of progress, don't wait. Get the details here for 'Why Not Now?'